|Farm Radio International awards|
Dr Musheshe receives award on behalf of URDT/KKCR Radio Manager receives his personal award
Radio staff receives his personal award Entire community radio team present
KKCR Broadcasters win the George Atkins Communications Award 2013
The KKCR Station Manager (L.A) and the Broadcaster/producer (K.I) were recognized for complementarily exhibiting outstanding commitment in reduction of poverty and contributed to food security.
The Station Manager has collaborated with Farm Radio International on the Linking Agricultural Research and Rural Radio in Africa (LARRRA) project, has participated in scriptwriting competitions and written scripts. Through his leadership, KKCR was an active partner radio in AFRRI and continues to collaborate with Farm Radio International on other projects to this day. The radio programs produced by the station are responsive to community needs and popular with farmers.
The Broadcaster/producer was joined the lead presenter for the Farm Radio International's Participatory Radio Campaigns -PRCs that looked at improved bee keeping, Disease Tolerant Cassava variety (2961), composting, and environmental conservation. Under his stewardship of the programme, KKCR conducted the PRCs according to AFRRI/FRI programming standards and qualities and the impact of the PRCs are still visible in the communities. It was indeed outstanding performance. Currently Ismael is the producer and presenter of the Quality Protein Maize PRC at KKCR 91.7FM. So far, he has shown a tremendous effort in making the PRC interactive, entertaining and educative. He has also participated in the production, editing and presentation of radio programmes aimed at giving the people a voice (Iraka Lyaawe) a programme that brings the citizens together and promotes accountability and transparency. He has been a champion of rights reporting. He has exposed and defended rights abuses and violations especially among children and women. Ismael broke the story of an Ebola epidemic, was contained in record time and KKCR was recognized for its efforts in containing the epidemic.
In Uganda, Farm Radio International -FRI is working with ten (10) radio stations; KKCR Inclusive. Currently three (3) projects are being implemented in Uganda namely: Up scaling Production and Consumption of Orange Flesh Sweet Potato –OFSP through serialized drama, Promotion of OFSP to curb Vitamin A Deficiency and Promotion of climate Smart and Nutrition Sensitive innovation; in-station training offered to broadcasters in partners radio stations, Farm radio resource packs, an on- line Barza which is a plat form for interaction for radio broadcasters.
Currently FRI and KKCR with funding from Irish Aid, are providing agricultural information on climate smart and nutrition sensitive innovation – Quality Protein Maize (Longe 5) .This campaign has influenced decisions of listening farmers to plant QPM. KKCR has also received ICTs & in-station trainings for the broadcasters to improve on the quality of broadcasts. The programme is being implemented in partnership with the extension staff of Kibaale district local government, four active listening communities for impact, Nalweyo Seed Company NASECO, Hoima Caritas Development Organisation HOCADEO and Bulindi Zonal Agricultural Research and Development Institute-BUZARDI.
Farm Radio International has been working with KKCR since 2007 in providing timely, relevant and researched information to smallholder farmers in Kibaale under the African Farm Radio Research Initiative. Earlier on KKCR worked with Developing Countries Farm Radio Network in which the station enhanced the collaboration between scientists/researchers, the extension staff and the farmers. It was discovered that quite often the three are not coordinated hence the role of the media specifically KKCR in facilitating dialogue , conversation, participatory Farmer Adaptive Research ad feedback mechanisms between the seemingly uncoordinated but inextricably linked actors in the agricultural sector.
Farm Radio International, or Radios Rurales Internationales (official French name), is a Canadian non-profit organization based in Ottawa, Ontario. The organization was founded in 1979 by George Atkins, journalist at CBC Radio, under the name Developing Countries Farm Radio Network (DCFRN). During a trip to Zambia in 1975, Mr. Atkins found that there was a lack of information about simple farming techniques for African smallholder farmers. Four years later a first script package was sent out to broadcasters and DCFRN was created. It has a mission of supporting broadcasters to strengthen small-scale farming and rural communities in Africa.
Farm Radio International researches and produces radio scripts on rural development issues and distributes them to over 360 radio broadcasters who interpret and use the scripts to provide their listeners with practical information about farming, land management, health and other issues. Farm Radio International also develops training opportunities; researches farm radio strategies and facilitates networking among and between broadcasters. In 2008 the organization changed its name to Farm Radio International.