Farm Radio International awards

MM receives award on behalf of URDTAnthony L receive AFRI award sept 2013 276x200

Dr Musheshe receives award on behalf of URDT/KKCR    Radio Manager receives his personal award

Ismael receives his awardEntire KKCR team present

Radio staff receives his personal award                  Entire community radio team present

 KKCR Broadcasters win the George Atkins Communications Award 2013
The George Atkins Communications Award 2013  was  presented to two broadcasters from KKCR / URDT on September 21 2013 during the occasion  to mark the International Day of Peace and the Kagadi Kibaale Community Radio 91.7 FM 13th anniversary.

The KKCR Station Manager (L.A) and the Broadcaster/producer (K.I) were recognized for complementarily exhibiting outstanding commitment in reduction of poverty and contributed to food security.
The George Atkins Communications Award was established in 1991 to recognize rural radio broadcasters for their outstanding commitment and contribution to food security and poverty reduction in low-income countries. The award is named after Dr. George S. Atkins, the Founding Director of Farm Radio International (FRI). The award is presented each year to an individual that demonstrates overall programming excellence in responding to small-scale farmers’ needs as well as commitment to FRI.
KKCR has partnered with FRI for over a decade. FRI implements projects by using Participatory Radio campaign developed in partnership with community, researchers and broadcasters. logo farm radio international

The Station Manager has collaborated with Farm Radio International on the Linking Agricultural Research and Rural Radio in Africa (LARRRA) project, has participated in scriptwriting competitions and written scripts. Through his leadership, KKCR was an active partner radio in AFRRI and continues to collaborate with Farm Radio International on other projects to this day. The radio programs produced by the station are responsive to community needs and popular with farmers.

The Broadcaster/producer was joined the lead presenter for the Farm Radio International's Participatory Radio Campaigns -PRCs that looked at improved bee keeping, Disease Tolerant Cassava variety (2961), composting, and environmental conservation. Under his stewardship of the programme, KKCR conducted the PRCs according to AFRRI/FRI programming standards and qualities and the impact of the PRCs are still visible in the communities. It was indeed outstanding performance. Currently Ismael is the producer and presenter of the Quality Protein Maize PRC at KKCR 91.7FM. So far, he has shown a tremendous effort in making the PRC interactive, entertaining and educative. He has also participated in the production, editing and presentation of radio programmes aimed at giving the people a voice (Iraka Lyaawe) a programme that brings the citizens together and promotes accountability and transparency. He has been a champion of rights reporting. He has exposed and defended rights abuses and violations especially among children and women. Ismael broke the story of an Ebola epidemic, was contained in record time and KKCR was recognized for its efforts in containing the epidemic.

In Uganda, Farm Radio International -FRI is working with ten (10) radio stations; KKCR Inclusive.  Currently three (3) projects are being implemented in Uganda namely: Up scaling Production and Consumption of Orange  Flesh Sweet Potato –OFSP  through serialized drama, Promotion of OFSP to curb Vitamin A Deficiency and Promotion of climate Smart and Nutrition Sensitive innovation; in-station training offered to broadcasters in partners radio stations, Farm radio resource packs, an on- line Barza which is a plat form for interaction for radio broadcasters.

Currently FRI and KKCR with funding from Irish Aid,  are providing agricultural information on  climate smart and nutrition sensitive innovation – Quality Protein Maize (Longe 5) .This campaign  has influenced decisions of listening farmers to plant QPM. KKCR has also received ICTs & in-station trainings for the broadcasters to improve on the quality of broadcasts. The programme is being implemented in partnership with the extension staff of Kibaale district local government, four active listening communities for impact, Nalweyo Seed Company NASECO, Hoima Caritas Development Organisation HOCADEO   and Bulindi  Zonal Agricultural Research  and Development Institute-BUZARDI.  

Farm Radio International has been working with KKCR since 2007 in providing timely, relevant and researched information to smallholder farmers in Kibaale under the African Farm Radio Research Initiative.  Earlier on  KKCR worked with Developing Countries Farm Radio Network in which the station enhanced the collaboration between scientists/researchers, the extension  staff and the farmers. It was discovered that quite often the three are not coordinated hence the role of the media specifically KKCR  in facilitating dialogue , conversation, participatory Farmer Adaptive Research ad feedback mechanisms  between the  seemingly  uncoordinated but inextricably linked actors in the agricultural sector.

Farm Radio International, or Radios Rurales Internationales (official French name), is a Canadian non-profit organization based in Ottawa, Ontario. The organization was founded in 1979 by George Atkins, journalist at CBC Radio, under the name Developing Countries Farm Radio Network (DCFRN). During a trip to Zambia in 1975, Mr. Atkins found that there was a lack of information about simple farming techniques for African smallholder farmers. Four years later a first script package was sent out to broadcasters and DCFRN was created. It has a mission of supporting broadcasters to strengthen small-scale farming and rural communities in Africa.

Farm Radio International researches and produces radio scripts on rural development issues and distributes them to over 360 radio broadcasters who interpret and use the scripts to provide their listeners with practical information about farming, land management, health and other issues. Farm Radio International also develops training opportunities; researches farm radio strategies and facilitates networking among and between broadcasters. In 2008 the organization changed its name to Farm Radio International.